New York Area Architectural Fiberglass Project by Stromberg

Authentic Brickwork in Architectural Fiberglass

GFRP Project in New York

Located in one of the busiest and most famous commercial centers in the world, the Hershey’s store in Times Square has a quiet secret. The stressed, authentic brickwork is not actually made from bricks! Rather, it is made from a unique building material called architectural fiberglass, or GFRP (glass fiber reinforced polymer.)

Project Challenges and the Stromberg Solution

In 2002, the architects who designed the Hershey’s store in Times Square were faced with a design question: how do you make an authentic, early 20th century building without the problems inherent to early 20th century building materials? Traditional bricks, though sturdy, are difficult to work with, and have a tendency to disintegrate over time. Moreover, they are heavy and require an equally heavy-duty foundation. These are major impediments to building a lasting structure in Times Square, but Stromberg Architectural had a solution: architectural fiberglass. Architectural fiberglass bricks are lightweight, high impact, and will not swell, disintegrate or rot over time. However, despite these modern conveniences, they can be designed and installed to be a perfect facsimile to the real thing.

Authentic Brick Masonry in Architectural Fiberglass costs less

Traditional brick masonry is a complex, multi-staged process that requires expert bricklayers. Due to the specialized nature of the task, brick masonry can get expensive, quick. Not only is it expensive, but it is a timing sensitive craft. The bricks have to be cemented at exactly the right time in suitable weather conditions. This extra element of timing coordination is a logistical nightmare for foremen when they are trying to organize their jobsite. Bricks in architectural fiberglass from Stromberg Architectural are easily installed under any conditions. They do not require specialists to install, and they do not require special timing or any other coordination. This convenience is a relief, not only for your planner, but also your checkbook.

Benefits of Architectural Fiberglass: Why Stromberg GFRP?

  • Stromberg FRP has a very high strength to weight ratio.
  • GFRP is lightweight, which means faster installation, less structural framing, and lower shipping costs.
  • Architectural Fiberglass by Stromberg is seamlessly constructed; resined together to form a one-piece, watertight structure.
  • Stromberg GFRP is very durable, and stood up to a category 5 hurricane with no damage, while structures nearby were destroyed.

Providing Architectural Fiberglass to All of New York

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For More Information on Architectural Fiberglass

For more information on Architectural Fiberglass, visit Stromberg Architectural Products. The experts at Stromberg will help you make your GFRP project a success. They offer design assistance, specifications, and CAD details. If you have questions about Stromberg FRP, the initial consultation is free. Call (903) 454-0904 for more information.

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